For practitioners

Your patients are already chatting with AI about their health. Make sure it's yours.

A white-label AI wellness coach for your patients. Knows their DNA, labs, intake, and supplements. Independently fact-checked before they see a word. Always points back to you for decisions.

HFM
Heartland Functional Medicine
Your AI coach · From Dr. Lopez’s office
White-label
Hi Marcus — I’ve been looking at the DNA, bloodwork, and supplement photos you shared with Dr. Lopez’s office. Your inflammation markers look like the top focus right now. Where do you want to start?
What should I bring up with Dr. Lopez? What's safe to do on my own? How does this connect to my labs?
Ask anything about your body…

The elephant in the room

Your patients are using AI — without you.

Every health-curious patient now opens ChatGPT before they call you. They're getting advice between appointments from something that doesn't know them.

01

ChatGPT doesn't know their labs

They're typing symptoms into a chatbot that can't see their bloodwork, their DNA, or what's actually in their supplement cabinet. The answers are generic at best, wrong at worst.

02

It can't see what you've already told them

Conflicting advice creeps in. Patients leave your office on a clear protocol, then ChatGPT suggests something different on Wednesday night. They quietly second-guess what you said.

03

You're not in the loop

Between appointments, your patient is having a relationship with an AI that you can't see, can't shape, and can't redirect when it strays out of scope.

What you get

Be the AI your patients use.

Don't compete with ChatGPT. Replace it with one that knows your patient and follows your clinical guidance.

Your brand, end to end

Your practice name, your logo, your brand color. Patients get a coach from your office — not a tech company's.

Reads the supplement cabinet

Patients photograph their bottles. The AI parses the ingredients and cross-references them against their genetics and labs — surfacing overlaps, gaps, and things worth asking you about.

Knows your patient's data

DNA, labs, intake answers, supplement photos. The AI sees what you see, plus what the patient adds between visits.

Stays in scope

No diagnosis. No prescriptions. No "have you considered lupus?" The AI knows where its lane is, and points back to you when it ends.

Nothing happens in the dark

Every chat message, every upload, every data access lands in an immutable audit log on your account. The AI’s relationship with your patient is never hidden from you.

Verified before patients see

Every insight is attacked by a second AI whose only job is to find problems — diagnosis-speak, unsafe recommendations, fabricated citations. What fails gets rewritten or dropped. It never ships.

What you see

Built to be checkable.

Two guarantees you can explain to any patient — every insight survives an independent AI fact-check before publishing, and every touch of their data lands in an audit log.

The verification gauntlet
every insight, every time
1. Drafted from data
Written only from this patient’s DNA, labs, intake, and supplements — with citations

Your inflammation switch is stuck in the 'on' position during winter

DNA Labs Intake 2 citations
2. Attacked by a second AI
Hunting for diagnosis language, unsafe recommendations, unexplained jargon, fabricated citations
Blocked. “Your MTHFR mutation causes deficiency” — diagnosis-speak, rewritten
Blocked. Unconditional dosing without baseline labs — dropped
Published. Survived every check — patient sees it
3. Published — or it never ships
Failures get rewritten and re-attacked, up to five attempts, then dropped
The audit trail
every access, logged
SM
Sarah Miller · 2h ago
Asked the AI about vitamin D
Logged
MK
Marcus Klein · 4h ago
Uploaded new bloodwork
Logged
PR
Priya Ramanathan · today
Dashboard viewed from new device
Logged
JL
James Lockwood · yesterday
You opened their record — that’s logged too
Logged
Timestamped. Immutable. Yours to show.

What your patients see

An AI that followed your lead.

When patients ask questions between visits, the AI answers in plain English — grounded in the bloodwork they uploaded, the supplements on their shelf, and the genetics behind both. Decisions get routed back to you.

HFM
Heartland Functional Medicine
Your AI coach · From Dr. Lopez’s office
Should I take more vitamin D?
Good question to be asking. The bloodwork you shared shows your vitamin D at 28 ng/mL — on the low end — and it’s flagged under your Inflammation system, where your genetics already suggest a higher baseline need.

Dosing is exactly the kind of decision to make with Dr. Lopez rather than with me. Want me to add it to your list of things to bring up at your next visit?
Add it to my visit list What else is low on my labs? What do my genes say about D?

How it works

Your workflow, almost the same.

You're still the practitioner. We're a tool, not a replacement.

01

Add a patient

One form. We send them a link.

02

They self-serve

Intake, DNA, labs, supplement photos. Their phone. Their time.

03

AI drafts insights

Six systems. Plain English. Cited to their data.

04

A second AI attacks it

Diagnosis-speak, unsafe advice, fake citations — found and blocked before publishing.

05

Patient engages

Living dashboard. Ongoing chat. Every interaction logged on your account.

Trust and control

You stay in charge. Always.

Adversarial verification

Nothing publishes to a patient until it survives an independent AI review built to reject it. Failures are rewritten or dropped.

Audit trail

Every data access, every edit, every export. Timestamped, exportable, immutable.

Encrypted at rest

AES-256 on all patient PII and DNA files. JWT + mandatory 2FA on practitioner accounts.

Scope honesty

Functional wellness only. We don't diagnose. We don't prescribe. The lines are drawn into the product.

LC

Built by a clinician, for clinicians.

I'm Dr. Ladd Carlston, a chiropractor running two practices in Kansas City. chat with my body started as a tool for my own patients — because I kept noticing the same pattern: they were arriving with ChatGPT-confirmed self-diagnoses, asking the chatbot questions about their bloodwork at 11pm, and quietly second-guessing my protocols based on AI advice that didn't know any of their actual data.

If you're a functional medicine practitioner who's noticed the same shift — and you'd rather be the AI your patients use than compete with one that doesn't know them — I'd like to show you what we've built.

Currently in private beta with a small cohort of practitioners. We're being deliberate about who we onboard.

Pricing

Free through 2026 for the first cohort.

We're early. Pricing's evolving as we figure out what's fair for a tool that pays for itself in saved hours. First practitioners get permanent founder pricing once we land on a model.

Unlimited patients during beta
All features included (white-label, audit log, chat)
Direct line to the founder for feedback
Founder pricing locked when paid plans launch
Apply for founder access

What if your patients actually used what you give them?